For Beatrix Fehér, a talented young designer, it is all about prints, forms, photography and clothes. She carries her camera with her always and doesn’t pass a day without snapping at least a few shots. She travels often, constantly collecting material and ideas. These photos are then artfully applied to jackets, skirts, dresses and bags via silkscreen to create her men’s and women’s street wear. In this way, she successfully pairs her lifelong passions in unique, modern designs.The concept stems from the notion of „urban camouflage,” an idea inspired by the military chic movement of recent years, taking it in a new direction. Elements of the city, including both known monuments and lesser known buildings, trees and facades are combined with a city-inspired color palette of grey, black and red.
Her ideas have won her numerous awards, including a first place Hungarian Design Award, and have taken her further a field. Fehér already showed great promise with her final university project for Swiss brand Amok, where she designed men’s skirts and accessories. Most recently, she was invited to participate in the Souvenir Workshop and exhibition at the Ponton gallery, where Funzine was proud to select her as a winner.
You can find Fehér’s products at the WAMP markets as well as in Eclectick and Tasenka & Dio. Or, contact her at fehtrixi@freemail.hu.